{"id":57491,"date":"2024-09-03T15:38:40","date_gmt":"2024-09-03T10:08:40","guid":{"rendered":"https:\/\/www.gyanvihar.org\/journals\/?page_id=57491"},"modified":"2025-01-28T16:47:26","modified_gmt":"2025-01-28T11:17:26","slug":"sgvu-international-journal-of-economics-management-vol-13-issue-1-2025","status":"publish","type":"page","link":"https:\/\/www.gyanvihar.org\/journals\/sgvu-international-journal-of-economics-management-vol-13-issue-1-2025\/","title":{"rendered":"SGVU INTERNATIONAL JOURNAL OF ECONOMICS &#038; MANAGEMENT VOL 13, ISSUE 1, 2025"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<table class=\"table table-bordered\" style=\"height: 96px;\">\n<tbody>\n<tr style=\"height: 24px;\">\n<td style=\"height: 48px; width: 26px;\" rowspan=\"2\">1<\/td>\n<td style=\"height: 24px; width: 903px;\">Exploring the Influence of Social Media on Personal Investment Decisions: A Behavioral Perspective<\/td>\n<td style=\"height: 48px; width: 46px;\" rowspan=\"2\"><a href=\"https:\/\/www.gyanvihar.org\/journals\/uploads\/2025\/01\/Research_paper.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"http:\/\/www.gyanvihar.org\/journals\/wp-content\/uploads\/2018\/11\/download-1.png\" alt=\"\" width=\"30\" height=\"30\" \/><\/a><\/td>\n<\/tr>\n<tr style=\"height: 24px;\">\n<td style=\"height: 24px; width: 903px;\">Rajat Agrawal, Swati Mishra* and Pratishtha Mathur<\/td>\n<\/tr>\n<tr style=\"height: 24px;\">\n<td style=\"height: 48px; width: 26px;\" rowspan=\"2\">2<\/td>\n<td style=\"height: 24px; width: 903px;\">The Power of Laughter: Examining the Impact of Humour Advertising on Consumer Buying Behaviour<\/td>\n<td style=\"height: 48px; width: 46px;\" rowspan=\"2\"><a href=\"https:\/\/www.gyanvihar.org\/journals\/uploads\/2025\/01\/Research_Paper_3.docx.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"http:\/\/www.gyanvihar.org\/journals\/wp-content\/uploads\/2018\/11\/download-1.png\" alt=\"\" width=\"30\" height=\"30\" \/><\/a><\/td>\n<\/tr>\n<tr style=\"height: 24px;\">\n<td style=\"height: 24px; width: 903px;\">Pratishtha Mathur, Swati Mishra* and Rajat Agrawal<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; &nbsp; 1 Exploring the Influence of Social Media on Personal Investment Decisions: A Behavioral Perspective Rajat Agrawal, Swati Mishra* and Pratishtha Mathur 2 The Power of Laughter: Examining the Impact of Humour Advertising on Consumer Buying Behaviour Pratishtha Mathur, Swati Mishra* and Rajat Agrawal<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-57491","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>research journal - Research Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gyanvihar.org\/journals\/sgvu-international-journal-of-economics-management-vol-13-issue-1-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SGVU INTERNATIONAL JOURNAL OF ECONOMICS &amp; 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